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Bid writing training courses

  • Win more business - how to write winning bids

    08 November 2012

    With money tight for many people in the UK’s economy, it is no surprise that the number of funding bids that have been made over the past few years has reached incredibly high levels. The current economic conditions combined with the increase in competition for funding has not only made it more important for you to win your bid, but it has also made it more difficult. So, here’s a short guide for writing successful bids.


    Make sure that when you are writing a bid you give valid reasons for why you need the money and make sure you think of every possible outcome for your funding and detail what you are going to do to make sure that bad outcomes are avoided. Rather than submitting and re-submitting bad bids in the hope that one will succeed, submit one excellent and fully-reasoned one.


    Because the competition for funding is so intense, the process should be treated as exactly that, a competition. Make sure your bid is written clearly and compellingly with all the statistics and evidence well-structured and well-presented. Your bid will never be accepted if it doesn’t make sense or the person reading it is bored after the first paragraph.

    The Funder’s Perspective

    This is, perhaps, the most important thing to consider. Do your research and make sure that the outcome that you are looking to achieve with the funding is in-line with the funder’s guidelines and ideas. It is currently much less important to detail too precisely how you are going to achieve a certain outcome, but more important to convince the funder that the outcome will be achieved. Funders are more inclined, these days, to approve funding for hard tangible outcomes.

    A Final Tip

    Get somebody to check your bid before you send it off. It sounds obvious but the last thing you need in your bid is spelling mistakes and grammatical errors. It is also useful to get somebody to read through not just to check for mistakes but also to give feedback and suggest improvements. This will really make your bid the finished article.

    Are you looking to improve your bid writing skills? Give Total Training Solutions a call on 0800 612 1299 and find the right course for you or one of your employees. Alternatively, email: info@tts-uk.com.

  • Top 5 Mistakes When Writing Bids and Tenders

    15 November 2012

    As a follow up to our previous article on how to write winning bids, this week we’re looking at the top 5 things NOT to do when writing bids and tenders. In no particular order:

    1. Making Lots of Small Mistakes

    It may seem obvious, but checking for grammar, spelling and formatting errors is vitally important. Bad grammar and spelling can demonstrate a lack of general competence as well as a lack of effort in the bid or tender. Formatting errors could lead to inconsistencies in the document, which makes the whole thing look unprofessional.

    2. Not Understanding the Client

    This is an excellent way to get your bid rejected. Companies that do not tailor their bids to suit the needs of the client will struggle to gain a response. Furthermore, researching the client is not enough to ensure success, you must also demonstrate that you understand the client and that your goals are in line with theirs.

    3. Underestimating the Amount of Work

    Many managers or teams do not commit enough time or effort to the bid-writing process, resulting in a poorly written, rushed bid. While some managers might be OK with this as long as the bids and tenders get written, it does not mean that it is a good approach to take. It is easy to tell when a bid has been rushed and it is extremely unlikely that it will ever get accepted so although managers may think they have saved time, they have actually wasted it on a badly-executed unsuccessful bid.

    4. Underestimating the Competition

    With lots of companies competing for work in this difficult economy, your bid has to outshine the competition. You may have gone the extra mile to understand the client and their needs, but (these days especially) if your bid doesn’t go above and beyond these basic needs then you will most likely lose out to the fierce competition.

    5. Not Providing Evidence

    Throughout your bids and tenders you will be making claims as to the general competence of your company. However, if you do not back these claims with evidence, it is more likely to look like you are lying rather than looking impressive. Do not promise the earth if you have no evidence to suggest that you can deliver it.

    Are you looking to improve your bid writing or public sector tendering skils? Give Total Training Solutions a call on 0800 612 1299 and find the right course for you or one of your employees. Alternatively, email: info@tts-uk.com.

  • How to make your bid and tender writing stand out from the crowd

    22 November 2012

    As discussed in last week’s article, one of the top five mistakes made in bid and tender writing is failure to understand the client’s needs. The flipside of this, though, is that if you manage to avoid this error, it will not only make your bid or tender a good one, it will make it an excellent one which stands out from the crowd.

    So, picture this scenario: you have written your bid or tender to an excellent standard, providing detailed evidence, presented it clearly and made sure there are no spelling or grammatical errors. But how do you make sure that it will be a winner?

    In this situation, the best thing to do is to take a break and come back to it later. When you do come back to it, put yourself in the shoes of someone who has already read 30-40 similar documents. Start thinking about things that could make your document memorable and engaging. Make it interesting for the reader and ensure that your bid or tender answers every possible question that they might have.

    While it may be easy to get just anybody to check through your bid or tender to identify mistakes, the best way to test how interesting the writing style is is to get somebody to read it who has not been involved with the bid or tender at all. Furthermore, you could let this person know what questions need to be answered and they can tell you whether the bid or tender answers them.

    Above all, tailor the bid or tender to the specific needs of the client and put yourself in their shoes. If you combine this with interesting and engaging writing and a little bit of luck (after all, there are no guarantees) you should be onto a winner.

    Are you looking to improve your bid and tender writing skills? Give Total Training Solutions a call on 0800 612 1299 and find the right course for you or one of your employees. Alternatively contact us via, email: info@tts-uk.com.

  • The Benefits of having a well-trained bid writer

    30 November 2012

     Having looked at the components that amount to success in bid and tender writing in previous weeks, this week we’ll look at the benefits that training can have on the success rates of bids and tenders. With the bid writing market developing and changing very rapidly with the progress of the internet, competition is increasing. However, there are more and more companies writing bids without actually employing a trained bid writer. This is where your advantage may lie.

    Having an employee who is well-trained in bid writing means that your bids will contain the latest tips and tricks for making your bid successful. Tips and tricks that many of your untrained competitors will not use.

    The structure of bids is not only incredibly important but it is also immensely different from any other type of writing. Qualified bid writers will know exactly how to structure your bids and the appropriate language to use so that they convey the message you are trying to deliver in the best possible way. You will not always be able to compete on price, so it is vitally important that your bid is written in such a way that the reader knows that you are the best possible option regardless of price. A trained bid writer knows the importance of this and how to pull it off.

    Not only will a trained bid writer be able to improve your chances of success by writing a better quality bid, but they will also be able to write them much more quickly and efficiently than someone who has had no training. This will enable your company to send out more bids, more often which will also improve your chances of being successful.

    If you or one of your employees is looking to reap the benefits of becoming a qualified bid writer then have a look at some of our bid writing courses, give Total Training Solutions a call on 0800 612 1299 or email info@tts-uk.com to find the course that is right for you.

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