Advanced SEO Course

This is a 1 day course focusing Advanced technical features of SEO. Ideal if you already have a basic knowledge of SEO.

Advanced Search Engine Optimisation Course Introduction

This is a one day private Advanced SEO training course. It covers more advanced features of search engine optimisation than our SEO Essentials Course, aiming to develop basic SEO knowledge further.

The course focuses on on-site technical aspects of websites and how technologies can hinder performance, as well as a better understanding of search engine algorithms we also look at off page content marketing techniques. We look at the changing landscape of search and the move to mobile first world looking at techniques and options available.

As well as techniques for Ecommerce solutions, international/Multi Language sites and best practice when conducting site migrations. Looking at the tools used for each step.

Who is this Course for?

This course is for anyone who already has a basic knowledge of search engine optimisation and wants to further their technical knowledge.

This course is ideal if you are in marketing, a developer, or have responsibility for a website, and want to ensure you understand the essential SEO techniques used to raise the ranking of websites in Google.

If you are new to SEO you might want to take a look at our Essentials Search Engine optimisation course public course.

Private Advanced SEO Courses

Our advanced SEO courses are currently only available as private & one to one courses, so that we can tailor the course to your needs & pre-existing knowledge.

The course can be held online, at your premises, our offices or a location to suit you.

Private classroom based courses start at £695 + VAT (full day)

Private Online SEO courses start at £290 + VAT (half day).

Classroom & Virtual Classroom Courses

We offer this course as a classroom based course and as a live, interactive online course.

Our classroom courses are run as public courses or as a private course anywhere in the UK.

Our online Virtual Classroom courses are available for people anywhere in the world with internet access. You will be able to see the trainer, their screen, be able to chat and ask questions, just like on our regular classroom courses.

Why Choose This SEO Course?

• Course content

  Introduction

  How Search Engines work
  Ranking Factors
  Understanding SERPS pages
  Google Algorithms

  Keyword Research

  Undertaking Keyword Research
  Tools to use
  Discovering Keywords
  Choosing Your Keywords
  Understanding User Intent

  Onsite Technical

  Response Codes
  HTTP / HTTPS
  Mobile Friendliness
  Creating Sitemaps
  Robots
  Javascript Implications
  Structured Data
  Site Speed Issues

  On-Page Content

  Optimisation
  Link Structure
  Structured Mark Up
  Optimising Images

  Off Page

  Content Marketing
  Competitor Analysis
  Backlink Profile Auditing

  Tools

  Optional

  International/Multi Language SEO
  Faceted Navigation Optimisation
  Migration Best Practice Process
  Google Penalties and How To
  Recover